Typographic Workshop Creates Sans Serif Font Inspired by Mexican Street Signs and Hurricane Patricia

In October of 2015, a typographic workshop was held in celebration of the first anniversary of the Lettrástica Festival in Guadalajara, Jalisco. With a modest attendance of 13 individuals and a tight timeframe of just 6 hours, a sans serif font with an urban plastic profile was collaboratively created. To begin the development process, distinct and similar letter models were selected from various photographs of street signs and advertisements. Next, each sign was simplified and scaled down to consolidate the alphabet's appearance as a whole. Despite the limited tools and time, the final product was found to be charming and highly surprising. The font was given the name of Hurricane Patricia, as it coincided with the day the storm was predicted to hit with a category 5 rating. The storm threatened to cancel the typographer's meeting, but fortunately, it only resulted in heavy rain and minimal damage to the city.

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